Primavera Sound • My Favorite Music Memory - Daniel Kessler
Soho was the birthplaces of iconic subcultures
Client
Fora
Design
Rodier Kidmann & Carmen Angelillo
Animation & Clean Up
Guido Lambertini, Erik Righetti & Carmen Angelillo
Music & Sound Design
Facundo Capece & Lola Ritcher
STORY
We were commissioned by the London creative agency Anyways to make a fun spot for one of the newest Fora Workspaces locations. This time: Soho, London. And wow, did we have a great time!
Using geometric shapes and seamless transitions, we took a little stroll through Soho’s history, discovering all sorts of unexpected facts along the way.
Did you know it was London’s first royal park, named after a hunting cry? SOOHOOO Or that it was the place where John Snow ended the infamous Cholera outbreak?
From Mods to Rockers, from Punks to New Romantics, Soho has been the birthplace of some of the most iconic subcultures. We wanted to capture that energy, that constant mix of creativity, rebellion, and vibrancy. Every frame was designed to feel light, modern, and full of character – just like the neighborhood itself.
RESULT
Soho has always been full of brilliance, so we wanted to bring that to life with geometric shapes, seamless transitions, bold colors, and a playful rhythm that moves you through time. A tiny animated journey that captures the neighborhood’s vibe, creativity, and spirit – just right for the launch of Fora’s newest workspace.